Amazon: E-commerce continues to become a source of retail growth in Saudi Arabia
Abdo Chlala, GCC Director for Amazon MENA, said the outlook for e-commerce is that it will continue to become a source of retail growth in Saudi Arabia and throughout the Middle East and Africa region. North.
1. What are the most important features of Prime Day for customers in Saudi Arabia?
Amazon’s annual Prime Day event is back this year on July 23-24, giving Prime members at Amazon.sa two days of epic deals across all categories. Prime members will be able to shop more deals than ever this year on Prime Day, with thousands of incredible savings to be had on top brands in categories including electronics, fashion, beauty, cooking, home, Amazon devices, and more.
During the shopping event, Prime members will be able to shop for amazing deals on items from local and global brands like Samsung, Bose, Pampers, DeLonghi, LEGO, Bosch, plus deals on Amazon devices, and more again, including products from many small and medium-sized companies. New deals – from fashion and electronics to toys and home – will also go live throughout the two days of Prime Day, offering more savings during the event.
Prime Day is exclusive to our Prime members on Amazon, but anyone can join Prime or start a 30-day free trial on www.amazon.sa/prime to access Prime Day deals and enjoy a range of other shopping and entertainment benefits such as free and fast delivery options, including same-day delivery to Riyadh and Jeddah and one-day delivery to major cities such as Dammam, Abha, Medina, and Makkah, free delivery from Amazon US and Amazon UK with no minimum purchase, access to Prime Video, and more.
2. Can you tell us more about Prime Day, its objectives and its offers?
Our Prime Membership already brings together the best of shopping and entertainment, giving members access to an unparalleled combination of benefits and savings from Amazon. We’re continually obsessed with making Prime members’ lives easier, better, and more fun, and the Prime Day sale is one of Prime’s biggest celebrations, as an epic deals event and the one of our biggest shopping events exclusive to Prime members.
Prime Day allows us to deliver great value to members with amazing 48-hour deals and savings, in addition to the wide range of other shopping and entertainment benefits they enjoy as a Prime member. This year, Prime members in Saudi Arabia can expect to take advantage of amazing deals and discounts during the two-day shopping event at Amazon.sa, with up to 35% off mobiles and computers. electronics, up to 60% off books, video games, Amazon Basics, up to 50% off Amazon devices, up to 68% off essentials and beauty products, and up to 55% off home, kitchen, toys, sports, local and international brands.
3. Prime members could order millions of packages on Prime Day, will you fulfill your fast delivery promises?
Amazon is ready to ship so customers get what they want, when they want it, this Prime Day and every day. We’ve spent more than two decades building and investing in an operating and transportation network that’s agile and prepared for business events like Prime Day and holiday rush like White Friday. This year, we’re as prepared as ever to ensure customers have an exceptional experience, from the moment they click “Buy Now” to the moment the items arrive at their doorstep. This fast delivery includes free same-day delivery to Riyadh and Jeddah, and free one-day delivery to major cities including Dammam, Makkah, Madinah, and Abha.
4. How is the Saudi market doing in the eyes of Amazon?
The outlook for e-commerce is that it will continue to become a source of retail growth in Saudi Arabia and the wider Middle East and North Africa region. We continue to see exciting potential and growth opportunities in this space, and according to the latest studies, the e-commerce sector in Saudi Arabia will continue to show growth reaching over SAR 57 billion by 2025.
Looking ahead, we look forward to continuing to play a role in empowering businesses to grow their online presence and customer base, and enabling them to invest their capabilities and contribute to the growth of the digital economy. of the Kingdom, while remaining committed to innovating on behalf of our customers, providing them with the best possible experience through new and improved products and services.
5. How does Amazon support Saudi entrepreneurs and sellers?
Supporting SMEs is part of our culture, and in Saudi Arabia, we signed a Memorandum of Understanding (MoU) with Monsha’at earlier this year, to enable independent businesses to sell their products to millions of customers across the kingdom on Amazon.sa. Our partnership aims to welcome 40,000 small and medium-sized businesses to the Amazon.sa store by 2025 and provide them with online selling advice, training and growth support.
In addition to this, and to make it easier for Amazon Prime members to support local businesses in the Kingdom during Prime Day, Amazon has launched a “Shopping with Locals” group at www.amazon.sa/shoplocal to connect people customers to local vendors. . Customers can explore local businesses by category and learn more about local brand owners such as Mi Pro, Regal In House, Kanelli and more.
Also last month, Amazon announced the launch of the latest iteration of its global delivery service partner program that allows local entrepreneurs to start and run their own logistics businesses delivering Amazon packages. Saudi Arabia is the first country in the region to host the flagship program, which will be expanded to cover the MENA region at a later stage. Launched in collaboration with Monsha’at – the General Authority for SMEs, it aims to establish more than 30 new local start-ups and create hundreds of job opportunities in the local logistics sector over the three early years of the program.